Chelsea Lately is one of the only nightly shows I watch on television. I see a lot of Chelsea, so I feel like I am a good person to say if this website is up to par with the show. I definitely liked it and I feel like it flows very nicely with her style and branded show. The color scheme on the website is very similar to that of the show, and I like how 72 and Sunny incorporated a lot of key elements from her show, such as the character Chewy, into the website as well. Chewy ads a lot of comic relief to the show and people LOVE when the run little mini films with him on the program, so I think it is cool that a Chewy podcast was incorporated into the site. I noticed there was a ringtones portion, and I feel like this is very important for the target audience that would visit this site. I imagine the target audience are young women age 18-24 who are hip in to fashion, music, and celebrity gossip, and I think 72 and Sunny made this website very appealing to that segment.
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