Cliff Freeman & Partners: "Ice Cream & Cake" Baskin Robbins Ad

I've liked this ad a lot ever since it came out. For some reason, it always makes me want to go to Baskin Robbins, even though that song can get stuck in your head for hours. I feel like this is a very different twist on an ice cream shop commercial. The song is repetitive, which restates the importance of ice cream & cake to the store. Also, I think it's funny how all the little figures on top of the cake dance around. The colors are very 1980s neon, which is how the Baskin Robbins interiors are decorated, so it represents the brand well. I think this commercial would probably make a lot of little kids ask their parents to go to Baskin Robbins that day, because the desserts look so delicious, and also the vibe of the commercial is exciting, which is what little kids love.