Friday, April 30, 2010

The Richards Group: "Water tower" Chick-fil-a Outdoor



Being from Georgia, Chick-fil-a has always been my fast food restaurant of choice. I adore their cow campaign and think it is so clever. Everything the cows do or say is always so funny. The idea of a cow for a spokesperson is hilarious, because they don't want to get killed. I loved this outdoor water tower ad that depicts 2 cows trying to paint "Eat more chickin" on the side of the tower, however, one fell off and the other one is holding on for life. This provides another layer of comedy to their usual campaign and gives by passers something to laugh about, and maybe even want to stop at the nearest Chick-fil-a

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