Monday, April 19, 2010

TM Advertising: "Producer"/We Know Why You Fly Commercial



I actually met with an American Airlines Account Supervisor at TM and he recalled this commercial as one of his most favorite that the agency has ever produced for American. I really liked it as well and it was definitely my most favorite out of all the TM ads that I watched. Even though the role of the director is over exaggerated and a little cheesey, it is very comical and gets the point across that some people in a work environment can be difficult and contradicting. I also think the fast pace of the commercial and switching scenes adds to and signifies the hectic time the producer is going through. However, American Airlines is promising to be there and make you most comfortable when traveling or on business trips. This is why the producer decides to choose American - and this is a very good message, because while most people don't have to deal with Persian Squirrels or crazy Directors, they get the picture that business trips can be stressful and American promises to make you comfortable.

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